King of the Court

King of the Court was one of those projects that looks effortless on the highlight reel… but behind the scenes? Full production sprint.

We partnered with Mitch Lang and the King of the Court team to bring a massive outdoor basketball event to life, working alongside brands like Reebok, Champion, Brand Collective, and Ford Australia to deliver the on court brand moments at the RMIT University basketball court that made the whole experience feel intentional.

From the Reebok activation seat wraps to the wider suite of court-side branding and event visuals, it was a job that demanded speed, precision, and a whole lot of problem-solving.

And because it’s Melbourne… we also navigated weather curveballs, venue changes, and the usual “can we move that… now?” moments. Stressful? Absolutely. But the team pulled through, got it installed, and seeing it all come together on the day was seriously worth it.